Topline The landlord of Twitter’s San Francisco headquarters paid the city $4,447 in fees this week after the social media company—now known as X—constructed and hastily removed a glowing “X” sign atop its roof, the city told SME, as billionaire […]

Topline The landlord of Twitter’s San Francisco headquarters paid the city $4,447 in fees this week after the social media company—now known as X—constructed and hastily removed a glowing “X” sign atop its roof, the city told SME, as billionaire […]
Topline The giant ‘X’ sign atop Twitter headquarters was removed Monday—just three days after it was constructed and received criticism from San Franciscans for its bright, flashing lights that shined illuminated nearby buildings. Workers installed lighting to an “X’ sign […]
Twitter’s headquarters is getting a new look. The company is rebranding itself as Twitter. … [+](Photo by Julie JAMMOT / AFP) Photo by Julie JAMMOT / AFP (Photo JULIE JAMMOT/AFP/Getty Images). AFP via Getty Images The city of San Francisco […]
On Wednesday, a partially removed sign was seen at the Twitter Headquarters in San Francisco, California. … [+]June 26, 2023. Elon Musk replaced Twitter Inc.’s signature bluebird with a stylized letter X in his quest to turn the 17 year-old […]
Topline Elon Musk on Tuesday changed X’s logo—and changed it back again—just days after replacing Twitter’s blue bird, as he embarks on the platform’s swift rebrand into an “everything app” that has surprised onlookers with its speed, apparent lack of […]
Topline Elon Musk’s abrupt decision to do away with Twitter’s iconic blue bird and rebrand as “X” erased one of social media’s most recognizable brands overnight and potentially killed billions in brand value, but marketing and branding experts told SME […]
Elon Musk’s haste to rebrand Twitter raises security issues Getty Images Twitter has a new name, but rebranding to X could expose the social network’s users to a wave of security problems. Twitter owner Elon Musk suddenly announced plans to […]