When it comes to communication, the underlying question should always be: “What do you want people to do?” Whether it’s to inspire, educate, or take action, clarity in our intentions is key. Understanding our purpose enables us to craft compelling messages that resonate with others, guiding their next steps. So, the next time you communicate, take a moment to ask yourself, “What do I want people to do?” It’s a simple question with profound implications for effective communication.
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