Facebook lead ads have a reputation for generating low-quality leads. In many cases, they’ve deserved that reputation. But, there are several steps that you can take to help improve the quality of your leads from Facebook lead ads. I often […]
Close
Facebook lead ads have a reputation for generating low-quality leads. In many cases, they’ve deserved that reputation. But, there are several steps that you can take to help improve the quality of your leads from Facebook lead ads. I often […]
I’ve recorded more than 270 videos (give or take) since I started my short-form video journey about six months ago. I’m often asked about my process for recording short-form videos, and I feel like this is a good time to […]
Maybe your ads are running, but Meta doesn’t spend your entire budget. Or maybe your ads won’t deliver at all. Why?? It’s a common issue. Let’s break down the potential explanations for what might be happening and how you can […]
One of the most common questions I get is related to scaling Facebook ads: Once you get good results, how do you increase your budget while continuing to get those good results? If it were easy, I wouldn’t need to […]
I often hear from Meta advertisers who think their conversion events are overcounting. It typically starts with a distrust of Meta. But if conversion events actually are getting overcounted, there’s almost always a reasonable explanation. Let’s go through the steps […]
If you’ve been a Facebook advertiser for a while, you’ve heard this more times than you can count. You may want to make a change. But it’s extremely risky. Do not touch a Facebook ad that’s working. First, let’s discuss […]
I’ve heard from a handful of advertisers recently who were experiencing issues with their Meta events not firing properly. In each case, the problem was caused by using “URL equals” when setting up events. The solution is simple: Use “URL […]
Homeowners looking for a cost-effective way to protect their roof or outdoor surfaces from the elements should consider investing in blue tarpaulin. It is not only an affordable solution, but it also offers several benefits, making it a smart investment. […]
Unlock the secrets of Resin Shilajit and discover its potential benefits. Our ultimate guide provides sourcing and usage tips for this ancient and potent healing substance. Boost your energy, improve cognitive function, and enhance your overall health and wellbeing with […]
When it comes to gifting, nothing beats a delicious box of chocolates. However, why settle for the same old store-bought chocolates when you can get something unique and special with custom chocolate boxes UK? In this blog post, we will […]
