We’ve all heard it: “Facebook ads don’t work.” Well, no. Facebook ads don’t work for you. The way that you’re using them. But they can work. Far too often, we blame the platform or algorithm or other mysterious things that […]
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We’ve all heard it: “Facebook ads don’t work.” Well, no. Facebook ads don’t work for you. The way that you’re using them. But they can work. Far too often, we blame the platform or algorithm or other mysterious things that […]
I’ve seen it again and again. Those who are most successful with Meta ads have an underlying curiosity that others don’t. They align their goals with a basic understanding of how things work. Most importantly, they experiment. You can’t be […]
Meta released their 1Q quarterly earnings for 2023, and it’s mostly positive. But, there’s something that jumps out that needs an explanation: Why are Meta ad prices dropping? In the chart above, you’ll notice that Meta’s average ad price has […]
We’re firmly in the Information Age, which means we can have 25 synonyms for a word within seconds and get a boatload of facts about anything else we can think of with the tap of a touchscreen. But along with […]
When I launched the Female Startup Club podcast at the end of 2019, I didn’t have any grand plans or intentions for what it might look like in the future. At the time, I was reading Tim Ferriss’ Tools of […]
If you’ve ever sat through a 90-minute YouTube video essay about a random obscure topic — like this one about Disney channel’s theme — you may find the stats about humanity’s reducing attention spans jarring. It’s easy to see why […]
Topline A consumer advocacy group has filed a formal complaint with the European Commission about the spread of false crypto ads across social media. The group also complained to TikTok.com, Twitter and YouTube. BEUC filed a complaint with the European […]
Welcome to the world of Find a Grave, where millions of death and cemetery records are waiting to be discovered. Whether you’re an amateur genealogist or simply curious about your family history, Find a Grave is the ultimate resource for […]
Traditional security systems aren’t holding up to incoming encrypted traffic anymore. The number of cyberattacks are on the rise – there were 1.5 times as many ransomware attacks in 2021 compared to 2020 with over 230 million ransomware attacks in […]
No matter whether you’re someone who enjoys grabbing a pair of Binoculars in the UK and heading out to a dark spot to gaze up at the stars, or whether you’re someone who takes stargazing seriously and has invested in […]
